Post-Graduation in Management
Universidade Europeia
Key Information
Campus location
Lisbon, Portugal
Languages
Portuguese
Study format
On-Campus
Duration
10 months
Pace
Full time
Tuition fees
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Application deadline
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Earliest start date
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* TBC
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Introduction
The competitive environment presents numerous challenges that arise from the uncertainty that characterizes the context in which we live, amplified by the volatility of the agents' behaviors; political, economic, regulators, consumers, influencers.
Hence, new strategic scenarios arise that imply greater creativity and adaptability, impose organizational flexibility and mastery of methodologies and tools that are new and sometimes come from non-traditional areas. This program aims to provide two complementary and equally important things: concrete experience with the new tools (of analysis and performance) and a space for reflection and interpretation of these new competitive contexts.
Benefits
- Contact and experience with sophisticated analysis, decision and performance tools;
- Discussion and modeling of competitive contexts and new challenges;
- Identification, analysis and discussion of the main critical success factors in the near future;
- Experience with design thinking methodologies and discussion of cases of reinvention of the activity;
- Personal and business project with support from experts in critical areas.
Goals
- Increased analytical skills in complex situations in terms of competition contexts;
- Identification of critical variables and use of methodologies and data analysis tools;
- Innovation and creation of disruptive solutions;
- Increased skills in the fields of soft skills and in the relationship and management of human, financial and technological resources;
- Integrated skills development and focus on the personal context.
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Admissions
Curriculum
Module 1 - The new competitive environment
- Competitive Intelligence TEACHERS: Luís Madureira
- Digital Experience TEACHERS: Maria do Carmo Leal
Module 2 - The fundamental tools
- Applied Digital Search TEACHERS: José Morais da Silva
- Management Accounting TEACHERS: Vera Lúcia Pinho
- Finance in Times of Uncertainty TEACHERS: José Morais da Silva
Module 3 - Frontiers of innovation
- Strategic Thinking TEACHERS: José Manuel Fonseca
- Leadership Coaching TEACHERS: Andrea Fontes
- Customer Journey Management TEACHERS: Rui David Cruz
- TEACHERS Project: José Manuel da Fonseca and Orlando Fontan
Module 4 - Operational borders
- People Management in Times of Volatility TEACHERS: António Sacavém
- Agile Project Management TEACHERS: Orlando Fontan
- TEACHERS Project: José Manuel da Fonseca and Orlando Fontan
The curriculum of the 'Graduate in Management' course is structured to encompass 30 ECTS credits.
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