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Barcelona Technology School Master in Digital Product Management
Barcelona Technology School

Master in Digital Product Management

Barcelona, Spain

9 Months


Full time

Request application deadline

Oct 2024

EUR 17,500 / per year *

Blended, Distance Learning, On-Campus

* 15.500 EUR for Flexible Online


Design, build and manage scalable digital products.

The Master in Digital Product Management is the premier program designed for the next generation of digital product leaders.

In today's digital landscape, solutions are created by cross-functional teams composed of experts with skills in fields such as innovation, software development, cloud computing, data science, user experience, business strategy, artificial intelligence, and other disruptive technologies. As a future product manager, you will lead these experts by applying strategic thinking and managing end-to-end product roadmaps.

During the program you will be exposed to the most demanded technologies but also to the digital businesses and innovative models that will permit you to lead and manage winning digital products for consolidated companies and new startups.

What will you learn?
During the program, you will develop the most demanded skills required to lead and manage the digital product lifecycle, through the following structure:

  • Entrepreneurship to ideate, test, and validate powerful concepts.
  • User Experience Design to create smooth and delightful interactions between users and technology.
  • Product Data to analyze and leverage data-driven opportunities.
  • Digital Business to develop strategies to attract users and redefine winning business models.
  • Agile Product Management to understand product development lifecycle from opportunities and problems to solutions and results with the most popular frameworks.
  • Creative Technology to apply the most suitable discovery techniques to gain user insights.
  • Technology Management to navigate common technology-related business challenges.
  • Disruptive Technologies to dive deep into big data, machine learning, artificial intelligence, blockchain, IoT, the metaverse, and more.
  • Web & Mobile Development to learn the basics of software development processes.
  • Cloud & DevOps to explore cloud computing and its impact on businesses.

Graduates of our program will be well-prepared for a range of exciting careers:

After this, you will have a much more competitive overview of the digital product lifecycle, becoming a demanded professional profile. You will be able to lead professionals from diverse disciplines such as software engineers, data analysts and data scientists, UX/UI designers, growth specialists, and any other stakeholder involved in the product development steps.

Understanding the product lifecycle from the identification of opportunities and problems to the development of an innovative solution will help you develop a career in the digital industry. Career opportunities are diverse and can lead in many directions. While the standard career path typically involves roles such as Product Manager or Product Owner, it can also extend to positions in Product Marketing, Growth, or Business Analysis.




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