The Master in Branding will provide you with a global vision for the creation and management of brands, and will allow you to achieve success in an increasingly globalized and competitive environment.

The Postgraduate Program in Space and Brand Identity is a unique, innovative, and multidisciplinary program that explores the relationship between space and brand identity. It aims to promote closer collaboration between creative-related disciplines like architecture and business-related disciplines such as business administration and marketing.

The MSc Strategic Digital Marketing course will teach you the core principles and skills at use in marketing today. Given the constantly evolving marketing landscape, this course is designed for professional marketers looking to move into more senior roles. It provides complementary knowledge of the latest trends in marketing such as big data, user experience (UX), Martech, and AI alongside skills in brand building, leadership, and digital creativity. 

The Master in Branding course, students will be prepared to: Understand how a brand with high value, identity and differentiated values is built and managed.

In the Master in Branding and Brand Strategy we will talk about building brands through their strategic management. We will work on how it should be perceived, committing to and offering a unique identity and experience.

Currently, the people in charge of brand communication must understand the deep relationship between technology, values and human relations in order to apply them to branding design. Otherwise, they will not be able to generate relevant messages and proposals for brands, products or services. From this reflection is born this BrandStorming: Master in Brand Communication. Because you have to rethink what meaning a brand has today. Fortunately, two key elements will always be necessary: strategy and creativity.

This unique programme is the perfect springboard for a career in branding.

A unique programme, designed to reflect the distinctive nature of the luxury brand sector. Our Masters in Luxury Brand Marketing provides you with the specialist skills, industry knowledge and expertise necessary for a successful career in a niche and innovative industry.

If you want to get ideas out into the world, if you want to advertise products and services, if you want to popularize people and their visions, you have to think in terms of brands and stories. Brands can be many things, a technological innovation, an unpackaged store, an art museum, a mayoral candidate or an environmental movement.

Mixing creativity, graphic design, and strategy, visionary branding starts with understanding the values of a company and culminates not just in the ability to convey meaningful stories, but also, takes the viewer to the edge and to the unexpected with an innovative, disruptive approach that combines an exciting visual representation and bespoke tone of voice, to build a memorable and lasting relationship with the public.

Become a fashion designer with a brand identity, a full collection and a commercial business strategy - plus all the tools to promote yourself in the international market - on our MA Fashion Design course at UCA Rochester.

The Master in Brand Communication, face-to-face methodology, has a strategic vision of communication and information management, which allows its graduates to intervene in the planning, creation, and development of brand communication strategies in all types of social, cultural, educational, product or service organization, public or private. The Master in Brand Communication is called the postgraduate professional who has the strategic, investigative, argumentative, and communication skills to plan, manage and supervise the different communication spaces between a brand and its audiences, in a comprehensive way, with innovation and efficiency, depending on the needs of the organization and the market. It will have values ​​and knowledge that will allow it to function in all types of social, cultural, educational, product or service organization, public or private; with respect, criteria, creative and strategic thinking, decision-making, and negotiation power. He will be a positive leader, with an international vision, who from his emphasis on communication, will be able to face, manage and support the stages of the process of building a brand.

A unique study program based on an interdisciplinary approach and combining design, management, marketing and information technologies. The program prepares specialists who create the organization′s visual identity and visual communication by its business philosophy, using modern design solutions.

We come from a period in which we were all clear that content is king. And most of the brands that went digital believed they could be a newspaper. One day, not long ago, they began to realize that they were not. That many of them could not generate news every day. That it was an added effort that did not contribute and did not quite translate into sales or brand awareness. In addition, other problems were also detected. Such journalistic management of the networks brought good things, but essential nuances for communication and the global strategy of a brand were lost along the way: positioning, persuasion, sales, tone, style, differentiation from the competition, and so on. At that time, many advertisers are forced to find another way to be on the web.