Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.

Develop a critical appreciation of key areas in marketing, with the opportunity to hone your skills in a specific area by choosing one of the specialist pathways. This Master’s in marketing also provides you with the opportunity to apply for an international exchange to broaden your horizons and enhance your employability in the global job market.

The online MS in marketing analytics program from the Kogod School of Business at American University prepares students to apply digital marketing and analytic skills to make data-driven decisions. You will study topics such as brand strategy, integrated marketing, and marketing analytics to further your expertise in marketing and data analysis.

At Salford, we integrate marketing theory and practise through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience. This course will equip you with the latest marketing knowledge and skills needed to succeed in today’s demanding global economy. During your time with us, you’ll examine products and services which are highly desirable to consumers, while running real-life campaigns in search and social media marketing to establish appropriate pricing and presentation. This is a research-informed programme with a highly practical slant. On completion of the course, you will be in a strong position to take advantage of a wide range of managerial career opportunities.

The ESCE MSc in International Marketing is designed to equip students with the necessary skills and knowledge to succeed in this exciting and dynamic field. With a curriculum that seamlessly blends theory and practice, our program provides a comprehensive education for those looking to pursue a career in international marketing.

This Master of Science (MSc) in Digital Marketing program combines practical learning with exceptional networking opportunities, offering industry events, workshops, and social activities that open the door to real-world connections. The Master in Digital Marketing equips you with the tools to lead successful campaigns and build unforgettable brands, setting the stage for a thriving career in the digital marketing landscape.

Offered by the Kogod School of Business, the Marketing (MS) program provides students with an opportunity to obtain advanced training in marketing and is designed to prepare them for a variety of professional careers in marketing and related areas. Students who successfully complete the Marketing (MS) will be well-prepared to work in a variety of specialized marketing areas, including brand management, non-profit marketing, social marketing, internet marketing, and direct marketing.

The Digital Marketing MSc is a fully online, part-time programme, providing a comprehensive and high-level education from an elite AACSB, AMBA and EQUIS accredited Management School. The programme ensures that you are equipped with the specialist knowledge and professional skills to become a digital marketing manager, either in your current employment or when forging a new career in the field of marketing. The curriculum combines essential digital marketing content such as marketing strategy, consumer behaviour, digital communications, social media marketing, and brand management with core business skills which are tailored to the needs of marketing practice, including leadership, data and financial management, business ethics and corporate social responsibility (CSR). You will graduate from the programme with enhanced skills and knowledge that will enable you to be a highly effective professional digital marketer, manager, and leader who is able to strategically influence your organisation.

The Master of Science in Marketing provides you with a full understanding of the important processes involved in creating, communicating, and delivering value to customers while strengthening your ability to face and solve complex challenges in an increasingly globalized marketing environment. The MSc in Marketing is a program that offers an analytical approach to Marketing, providing students with the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial, and empirical perspective.

Whether or not you have data science background, you can learn to how to capitalize on the powerful AI to reinvent marketing strategies.

Kedge's data marketing training trains versatile experts who will evolve in an ever-changing environment. By combining data with the mastery of digital marketing techniques, the Master meets the challenges of the market in lack of managerial know-how in these areas.

Based in Barcelona, one of Europe’s leading business hubs, this degree enables students to apply data-driven insights to develop effective marketing strategies in the digital landscape. In this MSc program, students will learn how to use the newest AI tools: prompting, image generation, text-to-video, social network analysis, natural language processing, etc.

Many people mistakenly equate marketing with advertising, yet true marketing encompasses a dynamic blend of creativity, innovation, analysis, and strategic insight. If you’re passionate about marketing and eager to make it your career—or to elevate your business—our MSc in Marketing Strategy and Innovation is the perfect degree for you.

Our Data and Marketing Analytics MSc addresses contemporary business challenges, focusing on data-driven decision-making for marketing success. In this course, you’ll gain skills in interpreting real-time analytics, understanding consumer behavior, and optimizing marketing strategies. You’ll be equipped with the essential tools for navigating the digital marketing landscape, blending marketing expertise with analytical skills.

The Major Online Business and Marketing imparts competencies for the planning, implementation, and marketing of digital business models. The students learn the strategic planning of online communication and marketing.